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The problem
Infant anaesthesia is a scary topic. Parents are anxious at the prospect of their child going into surgery. The NHS commissioned an explainer to inform parents of the process and side effects.
The Solution
I chose the ball as a visual metaphor for going under anaesthesia, the ball is lighter than gravity on earth - aiming to make it resemble the gravity of the moon. I aimed for this animation to feel floaty and hypnotic, without being distracting to tackle this complex and possibly scary issue.
The basic shapes and block colours are chosen to resonate with with what children may encounter - like playing with toy blocks, or learning shapes in nursery.
Results
An extremely happy client. The client reported the explainer had the perfect tone and pace and was clear and informative
NHS | Infant Anaesthesia
Conceptualise a visual way of conveying the medical process of administering anaesthesia in infants without appearing clinical or fearful.
NHS Explainer
After Effects | Illustrator
The problem
The challenge is to create animating items on screen where the parameters extend beyond placement and positioning, into time, trajectory and inertia. Developing and implementing this in a UX space was technically complex and required hands-on collaboration with developers.
The Solution
I defined start and end parameters and defined a system on Figma to help translate speed, rotation and positional indices easily. The result was defined interaction design which used the screen as a full canvas for exploration.
After Effects | Figma
Poker Spins
The problem
Most poker clients use slots machines to present this mechanic. We wanted to position ourselves away from this, but also present the other multiplier figures to increase anticipation of winning a large prize pool
The Solution
Using the facets of a hexagon you can see adjacent multiplier figures while keeping the winning facet highlighted and in view. The table colour was configured to correspond with winning prize pool. Adding a unique colour scheme each time you play.
Strategize ways of presenting a spins mechanic without relying on generic or typical representations


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